Skip to content


We're better together. Our new membership program is the ultimate way to take control of your business, and set it up for success.

See Member Perks Join Now

Member Perks

PRO Discount

Receive between 10–25% off all PRO products for 12 months — instantly!

Academy Discount

Members receive 15–30% off all online course purchases including: Lash lift, Classic, Volume, Mega Volume, LashSTYLE and more!

Sugarlash Society

This ground-breaking retail line is the biggest thing to hit the lash industry in years. Available exclusively to members.

Salon SWAG

Your brand + Our brand = head turning professionalism. Members get access to marketing supplies and more.

Success HUB

Ongoing member-only webinars, waivers and downloads, social media templates and more.

Directory Listing

Once you're a member — your success is our success! Get a directory listing on our website that's seen by over 50,000 clients per month.

Coach Courtney©

Book a 1-on-1 coaching call with Courtney! Members receive anywhere from 25–50% off, and up to two (2) free calls annually based on tier.

Inventory Management

Members get assigned a back-bar specialist and have access to our ground breaking inventory management system powered through our exclusive membership with Vagaro.

Let's get serious about your business.

Join Now






Best Value



Sugarlash PRO Discount

10% off

15% off

20% off

25% off

LashPRO Academy Discount

15% off

20% off

25% off

30% off

Coach Courtney Discount

25% off

50% off

50% off +

1 Complimentary Call
($800 Value)

50% off +

2 Complimentary Calls
($1600 Value)

Exclusive Access to Sugarlash Society 
Retail products





Exclusive Access to Salon SWAG Products





Exclusive Access to Success HUB





Back Bar Setup & Inventory Management 





Access to Directory Listing

Upon Certification

Upon Certification

Upon Certification

Upon Certification

Contact our Sales team for additional help

Call Us




Why should I sign up for SL Membership?

If you have a larger vision for your business, and feel constant anxiety about products, education, business development and the feeling of “am I doing this right?” The SL Member Program is for you! Designed to bring the most value to Lash Artists anywhere in the industry-this program aims to make artists confident, supported, and have a clear path to business growth.

Can I change my membership tier?

Membership Tiers can be upgraded at any time! Simply email to pay the difference between membership fees and instantly unlock your next level savings!

How do I cancel my membership or cancel my renewal?

The SL Membership fee will remain active for one year. Once you pay the membership fee, all benefits are active! If you would like to notify us that you will not be renewing your membership for the following year, please reach out to

Which tier is for me?

All membership levels have similar perks, however, the higher the tier- the better the savings!(not to mention your Plush + Oak Credit). We recommend the Platinum and VIP tiers for almost everyone to unlock maximum benefits.

What does a directory listing do for me?

Once you’re a member - your success is our success! Our website gets 50K+ consumer views per month! Clients are looking for Sugarlash PRO certified technicians. Once you’re a member, each certification completed will be listed on our Directory. If you’re certified elsewhere, you can apply for approval through our quality proctors by emailing (challenge fees apply).

Why should I order Salon Swag?

Long established beauty companies always have marketing support for their salons. This is because brand names carry trust and demand from consumers. By becoming a member, you get access to our Salon Swag collection which integrates our brand with yours and lets consumers know you’re well-trained, and using the highest quality products.

What is Sugarlash Society Retail?

Sugarlash Society is the newest addition to our product range. Artists should be making 30% of their revenue through retail sales (or adding an additional 30% if you don’t have retail yet!). Retail products ensure clients are keeping their lashes healthy, extensions are lasting longer, and that you build trust through customized recommendations as you know your clients best! Sugarlash Society launches in July and will continue to grow over 2022.

What is the Success Hub?

The Success Hub is where truly confident business owners are made! This is our business area that is completely free to members. Utilize things such as legal forms and waivers, social media templates, revenue generating webinars, and tools for forecasting and business planning.

How does Inventory Management work?

We are very proud to announce our partnership with Vagaro for inventory management. This groundbreaking partnership allows SL Members perks with Vagaro (SLP customers will receive 60 day free trial, free imports ($150 value) and a free credit card reader ($100 value), and allows both your Sugarlash backbar products as well as retail to be easily tracked and managed within Vagaro. Ready to re-order? One click checkout through the app!

Need help setting up your backbar? With every SL Member tier, get access to an inventory specialist who will assist you in recommending which items to carry within your salon range to maximize success. 

What is Coach Courtney?

Coach Courtney is a 1-on-1 coaching and mentoring call with our award-winning Founder and CEO Courtney Buhler. Members receive anywhere from 25-50% off, and up to two (2) free calls annually based on tier. These calls are completely tailored to you and your needs. Branding, Marketing,Hiring and Expanding are some of the topics Courtney is passionate about.

What other partnerships can I access through my SL Member account?

We have curated an assortment of exciting partnerships for everything a lash business owner needs such as: Marketing (SEO, Paid ads, Social Media management), Online booking software, website design, and lash artist specific insurance. Our members can rest assured we have everything in place to help their business grow.

Can I use my LashNATION loyalty points with my membership discount?

LashNATION Loyalty points can still be used until August 31st, 2022. After that, the SL Member program will replace the loyalty program